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On Saturday, Nevada, a state with a substantial number of low-income Latino workers, will have a caucus. The plans to hold the Nevada caucus early sounded, at first, like a recipe for disaster. Nevada recently has had exceptionally low voter turnout, and as I have discussed before in print and on the airwaves, caucuses are a terrible way to conduct a presidential nominating contest. For all sorts of reasons, caucuses disenfranchise a number of different types of voters. They are especially exclusionary of people who must work during the time of the caucus, people not experienced in the process, and voters for whom English is not their first language.
But as it turns out, there is good news. The Nevada Democratic Party has, for the past several months, been taking every step they can think of to ensure the large and growing Latino voting population shows up to participate.
First, they came upon the idea to have at-large caucuses in the hotels where the party knew many Latinos would be working on a Saturday morning. While this plan has now become a bit controversial, the effort strikes a blow at one of the most undemocratic aspects of caucuses: that people who must work at times other than 9:00 to 5:00 are basically shut out (this was true, for example, for Iowans who had to work the evening of the Iowa caucus). The Nevada Democratic Party sought to address the problem of workers who would be unable to return to their home precinct to participate by allowing them to vote at their workplace.
There is currently a lawsuit pending challenging the casino caucuses, arguing that because the Nevada Democratic Party created at-large precincts only at hotels organized by the Culinary Union, and did not provide for caucus sites at other places of work, the party was giving the hotel workers—and the union—a disproportionate voice in the process. Notwithstanding the possible political motivation of this lawsuit, especially considering it was brought days before the caucus, when the plaintiffs knew of the plan for months ahead of time, there may be merit to this in the abstract; as I say, the caucus system is not democratic to begin with. Nonetheless, the goal of increasing participation by bringing the vote to where the voters are should not be lost. In fact, for other states that insist on continuing to use the flawed caucus process, this is certainly an idea worth considering for replication.
But that’s not all that the Nevada Democratic Party has done: they have had a complete Spanish-language Web site up and running for months that is equivalent to the English language one, www.nuestrocaucus.com, if not better. It also early on established a soccer team, “Los Democratas,” that played games in a major Hispanic league. At games, volunteers wearing team t-shirts engaged in voter education about the caucus, registered voters, and handed out citizenship applications. They held several mock caucuses in Spanish to teach Latinos about the process and how to participate. In one Spanish mock caucus in a heavily Latino neighborhood, girls and boys performed Hispanic folklore dances and the school’s mariachi band played. In the mock caucus, participants picked their favorite Hispanic celebrities.
The party sent out Spanish mailers. And party staff and volunteers went everywhere they could think of where potential Latino voters would be, including private quinceaneras (a girl’s fifteenth birthday party, similar to a sweet sixteen), posadas (celebrations during the week before Christmas), public festivals, and courthouse naturalization ceremonies to encourage Latinos to take part.
The party also purchased six figures worth of media advertising on Spanish language radio, on billboards, and in newspapers—not in favor of any candidate, but just to get Latino voters to participate. Finally, last night the party co-sponsored a televised debate designed specifically to focus on issues of concern to Latinos and African Americans. It aired on MSNBC, but will be rebroadcast on the Spanish-language television station Telemundo.
We won’t know until Saturday afternoon if all this effort paid off. The lawsuit looms over the casino caucuses. But what is clear now is that the party seems to have engaged in an unprecedented and creative effort to maximize turnout, one that may prove a lesson plan for others interested in getting voters with traditionally low participation rates involved in the process.
Tova Andrea Wang is a Democracy Fellow at The Century Foundation. View the entire series here. |